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	<title>Jory MacKay</title>
	<link>https://jorymackay.com</link>
	<description>Jory MacKay</description>
	<pubDate>Sun, 14 Mar 2021 18:34:12 +0000</pubDate>
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	<item>
		<title>Testimonials</title>
				
		<link>http://jorymackay.com/Testimonials</link>

		<comments></comments>

		<pubDate>Sun, 14 Mar 2021 18:34:12 +0000</pubDate>

		<dc:creator>Jory MacKay</dc:creator>
		
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		<description>🏠 Home &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; 

📩&#38;nbsp;Contact 
	✍️&#38;nbsp;Past work &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; 
👀&#38;nbsp;Twitter / LinkedIn


TESTIMONIALS



"I've had the pleasure of working with Jory on a number of editorial projects and he knows exactly what it takes to create that's not only engaging and entertaining but delivers results too. As an editor, Jory is one of the best. He routinely takes good articles and makes them great. Jory always has the reader's needs in mind and makes copy better every time he touches it. Jory's editing skills will help make your content shine. He knows exactly when to push you a little harder and can articulate exactly how you can take your content to next level." 

&#60;img width="1017" height="256" width_o="1017" height_o="256" src_o="https://cortex.persona.co/t/original/i/ad0c9fe1a337f579a9ab220627e26e6d818942065a06fbec28c8e28600588b4f/buffer-logo2x.png" data-mid="1065552" border="0" data-scale="17"/&#62;&#38;nbsp; Ash Read, Editorial Director



“After working with Jory for several years now, I can confidently say he’s the only writer, editor and content marketer that I’d recommend to any and every company that wants to generate a reliable return on their content investment within a short period of time. As someone who’s been in this space for a decade myself, I know it’s incredibly rare to find a content marketer with the kind of immense talent &#38;amp; deep well of experience that Jory pulls from in both the content creation and promotion sides of the business.” 

&#60;img width="400" height="400" width_o="400" height_o="400" src_o="https://cortex.persona.co/t/original/i/186145a76e43b25913696d2670f69b11a9ca356e71293859eb994dc37954e6cb/Ryrob-circle-head.png" data-mid="1065555" border="0" data-scale="11"/&#62;
Ryan Robinson, Content marketer for LinkedIn, Zendesk, CreativeLive, and more&#38;nbsp;



“I absolutely love working with Jory. Our collaboration is one (of the very few) where I am the one sometimes lagging while he makes sure things keep on progressing. I’ve seen my fair share of situations where it was the other way around! On that note: Could you please increase your prices?”

&#60;img width="799" height="196" width_o="799" height_o="196" src_o="https://cortex.persona.co/t/original/i/e4e18e5246b52759b939d81627526dfe8a17f767a0da5aeec5cb9c2631ed9672/Planio-Logo.png" data-mid="1065556" border="0" data-scale="16"/&#62;
Jan Schulz-Hofen, CEO



"Jory is one of the only people I know who can strike the perfect balance between producing truly great writing and ranking for high-value keywords. He's the first person I turn to whenever we have an important content project. The only thing I can fault him for is that he wouldn't let us hire him full-time!"

&#60;img width="1000" height="270" width_o="1000" height_o="270" src_o="https://cortex.persona.co/t/original/i/8729612cabdc493b3156fe41194c353a8c2152700da2ab96ec318684b9fa4219/logo-light.png" data-mid="1065558" border="0" data-scale="16"/&#62;
Ramin Assemi, Head of Content</description>
		
		<excerpt>🏠 Home &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp;   📩&#38;nbsp;Contact  	✍️&#38;nbsp;Past work &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp;...</excerpt>

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	<item>
		<title>Projects</title>
				
		<link>http://jorymackay.com/Projects</link>

		<comments></comments>

		<pubDate>Sat, 09 Sep 2017 21:25:47 +0000</pubDate>

		<dc:creator>Jory MacKay</dc:creator>
		
		<category><![CDATA[]]></category>

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	🏠&#38;nbsp;Home &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp;&#38;nbsp; 
📩&#38;nbsp;Contact&#38;nbsp;
	👂Testimonials &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp;&#38;nbsp;
 👀&#38;nbsp;Twitter / LinkedIn


WORK &#38;amp; PROJECTS




RescueTime Blog Content strategy, writing, editing &#38;amp; product marketing

&#60;img width="2880" height="1752" width_o="2880" height_o="1752" src_o="https://cortex.persona.co/t/original/i/16b53082bfb4f81cd3dd85cfe19b97d15ec35b04264d99f681504882b3d9868a/Screen-Shot-2021-02-25-at-5.49.58-PM.png" data-mid="1057610" border="0" /&#62;
Organically grew the RescueTime blog from 10k to 200k monthly readers (📈) and hundreds of thousands of email subscribers (✉️).&#38;nbsp;

Developed original research that was featured in The New York Times, Vox, Vanity Fair, The New Yorker,&#38;nbsp;Fast Company, and more (🗞️)...
👉&#38;nbsp;blog.rescuetime.com



––––––––––



The RescueTime Productivity Challenge
Strategy, media production &#38;amp; community

&#60;img width="2880" height="1754" width_o="2880" height_o="1754" src_o="https://cortex.persona.co/t/original/i/f4a57b2edbf27c238b2b44c74e36d4aa07d56d6a77d24e3427da1362f7b3514e/Productivity-Challenge.png" data-mid="1057607" border="0" /&#62;
Planned, produced, and launched a 16-video online course that generated $100k+ in revenue (💸) and thousands of new customers (👥).

👉&#38;nbsp;The Productivity Challenge



––––––––––


Planio Blog &#38;amp; eBook SeriesContent strategy, writing &#38;amp; promotion 


&#60;img width="2876" height="1752" width_o="2876" height_o="1752" src_o="https://cortex.persona.co/t/original/i/9186f859d385c409ad592a1f8fc60b937875becaf2181961b88c03d18ecc49e3/Screen-Shot-2021-02-25-at-5.51.19-PM.png" data-mid="1057609" border="0" /&#62;
Developed and executed a content strategy that earned 2,200+ top 3 spots on Google (🔎) as well as 25k+ email subscribers.
👉 plan.io/blog



––––––––––


The Unsplash Book &#38;amp;&#38;nbsp;Kickstarter campaignEditorial, crowdfunding, copyediting &#38;amp; production

&#60;img width="4000" height="2194" width_o="4000" height_o="2194" src_o="https://cortex.persona.co/t/original/i/028857be24af73c90831ebea19b0439657b0c10bdf19f2cb71fe23108fdd43ad/Unsplash-book-image-2.jpeg" data-mid="1057604" border="0" /&#62;

Wrote, produced, and crowdfunded an award-winning 250-page photo and essay book (📖) with 1,400 backers and $100k+ in funding (🤝).

👉 book.unsplash.com
👉 Kickstarter campaign



––––––––––


Mackey SaturdayCopywriting, case studies &#38;amp; brand identity

&#60;img width="2880" height="1750" width_o="2880" height_o="1750" src_o="https://cortex.persona.co/t/original/i/8f4a79c68addf4f55bc7997c8d04a7c548df2eb1f9065fca4974fd8169d7d65d/Screen-Shot-2021-02-25-at-5.48.15-PM.png" data-mid="1057611" border="0" /&#62;

Developed a new ‘editorial identity’ for one of the world’s greatest identity designers (Instagram, Oculus, Silk, etc...)

👉 mackeysaturday.com



––––––––––


Other work:Freelance copywriting (ads, case studies, video scripts)
Microsoft, Johnson &#38;amp; Johnson, Twitter, Bayer

Close.com 
Thought leadership &#38;amp; SEO Content for one of the biggest personalities in SaaS

Freshworks
Copywriting, scriptwriting, and new brand identity for a billion-dollar company


Media syndications and features 
The New York Times, Vox, Vanity Fair, The New Yorker, TNW, Business Insider, Quartz, Fast Company, Inc.

Crew&#38;nbsp;
Content strategy and writing that led to #1 spots on Medium and an acquisition by Dribbble


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		<excerpt>🏠&#38;nbsp;Home &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp;&#38;nbsp;  📩&#38;nbsp;Contact&#38;nbsp; 	👂Testimonials &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp;...</excerpt>

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	<item>
		<title>Home Page</title>
				
		<link>http://jorymackay.com/Home-Page</link>

		<comments></comments>

		<pubDate>Mon, 17 Aug 2015 23:34:03 +0000</pubDate>

		<dc:creator>Jory MacKay</dc:creator>
		
		<category><![CDATA[]]></category>

		<guid isPermaLink="false">144816</guid>

		<description>✍️ &#38;nbsp;Past work&#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp;&#38;nbsp;
📩 &#38;nbsp;Contact
	👂Testimonials&#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp;
👀&#38;nbsp;Twitter / LinkedIn


JORY MACKAY is an award-winning narcissist writer, egomaniac editor, and masochist, journalist.



Over the past decade, I’ve helped brands build audiences of millions of readers (🧑🏾‍🤝‍🧑🏼), create content and educational products that generate hundreds of thousands in revenue (💰), and&#38;nbsp;earn the #1 spot on Google&#38;nbsp;(🔎) for the phrases and keywords they care about.




👇


"Jory is one of the only people I know who can strike the perfect balance between producing truly great writing and ranking for high-value keywords. He's the first person I turn to whenever we have an important content project. The only thing I can fault him for is that he wouldn't let us hire him full-time!"

Ramin Assemi, Head of Content at Close





Published and featured in:

&#60;img width="400" height="200" width_o="400" height_o="200" src_o="https://cortex.persona.co/t/original/i/98629a4b3679ec19c0d2323f2455a21aed559fc2e60a83dd5cc547879b449e2b/Observer-logo-better.png" data-mid="166597" border="0" data-scale="16"/&#62;&#38;nbsp; &#38;nbsp;&#60;img width="400" height="200" width_o="400" height_o="200" src_o="https://cortex.persona.co/t/original/i/ebc8a70e9c9796779eae57a3612d4dd14fdc37b337f90d336e36b88f31a67cbf/the_next_web_logo_bw.png" data-mid="166596" border="0" data-scale="16"/&#62; &#38;nbsp; &#60;img width="400" height="200" width_o="400" height_o="200" src_o="https://cortex.persona.co/t/original/i/d884fbe971dbbc5736387e9ab66215de287fd6bec8e8891d005872d2f2446741/Lifehacker-logo.png" data-mid="166595" border="0" data-scale="16"/&#62; &#60;img width="400" height="200" width_o="400" height_o="200" src_o="https://cortex.persona.co/t/original/i/567a1dce693b93612b4c34ef598b82c91981e8f79b4677db8e3eff6df8ca5a4a/BI-logo-.png" data-mid="166598" border="0" data-scale="16"/&#62; &#38;nbsp;&#60;img width="400" height="200" width_o="400" height_o="200" src_o="https://cortex.persona.co/t/original/i/987fe6b6d230ae73b5ceaa3a18ff6ce4f388a9729e75c3dc7f95035f81b3a576/quartz-logo.png" data-mid="166599" border="0" data-scale="16"/&#62;&#60;img width="882" height="200" width_o="882" height_o="200" src_o="https://cortex.persona.co/t/original/i/cb21278538ee9fc651d8ea425a538de8d82217dbee4a8062de34e4f180b294b9/New-York-Times-Logo.png" data-mid="1061891" border="0" data-scale="24"/&#62; &#38;nbsp; &#60;img width="498" height="200" width_o="498" height_o="200" src_o="https://cortex.persona.co/t/original/i/8d5777eb819aa6f0d0f2dba8885999e7c923963176778c6a611e82762a6021da/doist.png" data-mid="1061890" border="0" data-scale="16"/&#62;&#38;nbsp; &#38;nbsp; &#60;img width="324" height="200" width_o="324" height_o="200" src_o="https://cortex.persona.co/t/original/i/9cf49cc3e3a80a89930dcb340caa24062faf7ffaba0f0018a1b088858a88c993/Inc-logo-better.png" data-mid="1061897" border="0" data-scale="12"/&#62; &#38;nbsp; &#60;img width="403" height="200" width_o="403" height_o="200" src_o="https://cortex.persona.co/t/original/i/ef2bae0a8608997def11e86d2f9fa2a29d9b05455e9618b05dfa50301ff8ef21/image.png" data-mid="1061895" border="0" data-scale="12"/&#62; &#38;nbsp; &#60;img width="1300" height="200" width_o="1300" height_o="200" src_o="https://cortex.persona.co/t/original/i/5c3ce69d17abd16e8c161548dfd47bf73b180b5f9c8cd23daf46bf912b4747be/1280px-Fast_Company_logo.svg.png" data-mid="1061898" border="0" data-scale="24"/&#62;
</description>
		
		<excerpt>✍️ &#38;nbsp;Past work&#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp;&#38;nbsp; 📩 &#38;nbsp;Contact 	👂Testimonials&#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp;...</excerpt>

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