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WORK & PROJECTS





RescueTime Blog

Content strategy, writing, editing & product marketing


Organically grew the RescueTime blog from 10k to 200k monthly readers (πŸ“ˆ) and hundreds of thousands of email subscribers (βœ‰οΈ). 

Developed original research that was featured in The New York Times, Vox, Vanity Fair, The New YorkerFast Company, and more (πŸ—žοΈ)...

πŸ‘‰ 
blog.rescuetime.com



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The RescueTime Productivity Challenge

Strategy, media production & community


Planned, produced, and launched a 16-video online course that generated $100k+ in revenue (πŸ’Έ) and thousands of new customers (πŸ‘₯).

πŸ‘‰ 
The Productivity Challenge

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Planio Blog & eBook Series

Content strategy, writing & promotion


Developed and executed a content strategy that earned 2,200+ top 3 spots on Google (πŸ”Ž) as well as 25k+ email subscribers.

πŸ‘‰ plan.io/blog



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The Unsplash Book & Kickstarter campaign

Editorial, crowdfunding, copyediting & production



Wrote, produced, and crowdfunded an award-winning 250-page photo and essay book (πŸ“–) with 1,400 backers and $100k+ in funding (🀝).

πŸ‘‰ book.unsplash.com
πŸ‘‰ Kickstarter campaign



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Mackey Saturday

Copywriting, case studies & brand identity



Developed a new β€˜editorial identity’ for one of the world’s greatest identity designers (Instagram, Oculus, Silk, etc...)

πŸ‘‰ mackeysaturday.com



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Other work:


Freelance copywriting (ads, case studies, video scripts)
Microsoft, Johnson & Johnson, Twitter, Bayer

Close.com
Thought leadership & SEO Content for one of the biggest personalities in SaaS

Freshworks
Copywriting, scriptwriting, and new brand identity for a billion-dollar company

Media syndications and features
The New York Times, Vox, Vanity Fair, The New Yorker, TNW, Business Insider, Quartz, Fast Company, Inc.

Crew 
Content strategy and writing that led to #1 spots on Medium and an acquisition by Dribbble